If you are like the majority of people, you struggle with self-promotion. To help you get past this fear, I encourage you to write out ten answers the following question. In other words, fill in the blank at least ten times, although I’m sure you could fill this in at least thirty times. Be as specific as you can:(...)
Read the rest of Try This Simple Tip If You Struggle With Self Promotion (95 words)

© Meredith for Rich Life Marketing, 2010. | Permalink | One comment | Add to del.icio.us
Post tags: client results, promoting your business, promotions, self promotion tips, self-promotion

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If you’ve been even marginally connected to pop culture in the US in the last couple of weeks, you undoubtedly seen the video taking You Tube by storm – Double Rainbow. It features a rainbow enthusiast happening upon not only one rainbow, but two rainbows, hence, a double rainbow. In the video, he says, “Double rainbow all the way!” countless times. It has spurred many parodies which you can also find on You Tube.

“Double rainbow all the way!” It’s the sound of someone in awe about something not holding back and fully committing to the act.  Have you ever felt in awe of seeing someone or something magnified to its fullest capacity?  Or conversely, felt sad for seeing people not fully commit?  Unfortunately, I have done this myself.

Let me explain.(...)
Read the rest of Going All The Way in Business – Like a Double Rainbow (829 words)

© Meredith for Rich Life Marketing, 2010. | Permalink | No comment | Add to del.icio.us
Post tags: business decisions, comfort zone, double rainbow, Meredith Liepelt, rich life marketing

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When designing any marketing or sales collateral, it’s important to understand that most people make decisions based on emotion, not logic. I know that many people think that they are immune to this reality, but studies show this is true for the vast majority of people. Knowing this will help you reach your target market and generate more sales. In addition, here are my top six tips to apply when developing a flyer, brochure or any sales or marketing piece. (...)
Read the rest of Six Ways to Create Marketing Collateral that Sizzles (451 words)

© Meredith for Rich Life Marketing, 2009. | Permalink | One comment | Add to del.icio.us
Post tags: Creating Marketing Collateral, Marketing Tips

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As a business owner, you probably know that writing articles on your topic of expertise and distributing them online is great way to publicize your business, increase your expert status and increase your newsletter/ezine list. If you like the idea of article marketing but don’t fancy yourself a writer, I have a simple technique that I use myself to create 11 articles from just one idea.(...)
Read the rest of Article Writing Made Simple (497 words)

© Meredith for Rich Life Marketing, 2009. | Permalink | No comment | Add to del.icio.us
Post tags: Article Writing

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If you are a corporate refugee like me, you are all too familiar with the standard 7 – 9 holidays that you get during the year. However, did you know that there are literally thousands of holidays during the year that people celebrate? For example, did you know that September is “People Skills,” “Healthy Aging” and “Shameless Self Promotion Month?” October is “Eat Better Eat Together Month.” One of personal favorites is “Bubble Gum Day” in February!

What does this mean for business owners? Plenty!(...)
Read the rest of Wow ‘Em With Off-The-Beaten-Path Holidays (429 words)

© Meredith for Rich Life Marketing, 2009. | Permalink | No comment | Add to del.icio.us
Post tags: Marketing Tips

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